Sarutahiko Coffee Co., Ltd. (hereinafter referred to as "our company") complies with laws and regulations regarding the protection of personal information, related guidelines, and other norms, and in order to handle customers' personal information appropriately, we collect personal information as follows. We have established a privacy policy regarding protection (hereinafter referred to as "this policy"), will appropriately handle personal information entrusted to us based on this policy, and will protect personal information appropriately.
Unless otherwise specified in this policy, the definitions of terms in this policy are in accordance with the provisions of the Personal Information Protection Act.

1. Definition of personal information

"Personal information" is information about a living individual that can identify a specific individual by name, date of birth, or other descriptions contained in the information, and that can be easily combined with other information. This refers to information that can be verified and thereby identify a specific individual.

2.Collection of personal information

We may collect your personal information when you use our services, such as purchasing products or making inquiries.
When collecting personal information, we will specify the purpose of use and collect it by lawful and fair means.

The personal information we collect is as follows.

• name
• date of birth
• sex
• Address
• Corporate name/company name
• Your phone number
• FAX number
• email address
• password
• Credit Card Number
• Shipping information
• Transaction history with our company and its contents
• Information that can identify a specific individual by combining the above

3.Use of personal information

The purposes for which we use the personal information we receive from our customers are as follows.

• Order confirmation and inquiries
• Confirmation and inquiry of product shipment
• Reply to inquiries
• Delivery of emails, push notifications, etc.
• For personal authentication in member services
• To provide services provided by our company
• To plan, manage and operate point services, campaigns, events, surveys, coupons, etc.
• To deliver various information and advertisements such as new products, new arrivals, campaigns, events, surveys, coupons, etc.
• To deliver information and advertisements tailored to customers' hobbies and preferences using attribute information and transaction history, etc.
• To analyze customer attributes and purchasing trends using information such as purchase history
• To resolve problems, prevent unauthorized use, and ensure safety regarding services provided by our company
• To improve the services provided by our company and develop new services
• To provide customer purchase information, store visit history, etc. to third parties such as advertising distribution companies, data analysis companies, business outsourcing companies, and business partners.

4. Provision of personal data to third parties

Our company will not disclose or provide personal data to third parties without the customer's consent, except in the following cases.

• In cases based on laws and regulations, and in cases where it is necessary to cooperate with national institutions, local governments, or persons entrusted by them in carrying out affairs stipulated by laws and regulations.
• When it is necessary to protect a person's life, body, or property, and it is difficult to obtain the consent of the person.
• When providing personal data to an affiliated company of a company that operates an online shop or official app
• When outsourcing work
• Provision to third parties such as advertising distribution companies, data analysis companies, outsourcing companies, business partners, etc. for the purpose of implementing and considering marketing measures, improving services, etc.

5.Safety management of personal information

Our company takes reasonable, organizational, physical, human, and technical measures for the safe management of personal information entrusted to us by our customers, and handles personal information appropriately in accordance with related laws and regulations. We will strive to prevent risks such as unauthorized intrusion, loss, falsification, and leakage of personal information.

If our company outsources all or part of the handling of personal information to a subcontractor with whom we have concluded a contract that includes confidentiality provisions, etc. for the purpose of use specified in the above "Use of Personal Information," the subcontractor will We will strive to protect your personal information by providing necessary and appropriate supervision to ensure the safe management of your personal information.
For more information about our company's personal information acquisition system and the measures we take, please contact the head office personal information desk listed at the end of this privacy policy.
The name of the business handling personal information is Sarutahiko Coffee Co., Ltd. Please check here for the address and name of the representative.

6. Correction and deletion of personal information

In accordance with the provisions of the Personal Information Protection Law, customers may request disclosure, correction, addition, deletion, suspension of use, etc., suspension of provision to third parties, and disclosure of records provided to third parties regarding their personal information. You can do so from the "Customer Consultation Desk" listed in 9.Contact Information. In this case, our company will respond appropriately in accordance with the provisions of the Personal Information Protection Act.
In addition, customers can also correct the personal information they have received by themselves using the following methods.
a) For official apps, corrections can be made from within the app. If you need to remove it, please see the FAQ within the app.
b) Regarding the online shop, if you are a registered user, you can correct your personal information from the online shop's "My Account" menu. If you need to delete it, please contact us from the contact information.

7.About the use of cookies

In order to provide better services to our customers, we may use cookies, but this does not allow us to collect personally identifiable information and does not infringe on your privacy.
Additionally, if you do not wish to accept cookies, you can change your browser settings.
*Cookies are information sent from a server computer to your browser and stored on your computer's hard disk.

We use Google's Google Analytics to understand and analyze customer usage. Google Analytics uses our cookies to collect customer information. Information collected by Google Analytics is managed by Google based on the company's terms of use and privacy policy below. For information on how Google Analytics collects and processes data, please see "How Google uses data when you use Google partner sites and apps" below. Additionally, if you wish to refuse the collection of information by Google Analytics on our website, you can stop the collection of information using the "Google Analytics Opt-Out Add-on" function below.

• Google Analytics Terms of Use
• Google's privacy policy
• How Google uses data when you use Google partner sites and apps
• Google Analytics Opt-out Add-on

8.About the use of SSL

When entering personal information, we use SSL (Secure Sockets Layer) technology to ensure security and prevent this information from being intercepted, interfered with, or tampered with.
*SSL is a function that encrypts information to prevent eavesdropping and data tampering. By using SSL, it is possible to send information more securely.

9.Contact information

Inquiries regarding our privacy policy, requests for disclosure, correction, deletion, suspension of use, etc. of personal information, suspension of provision to third parties, disclosure of records provided to third parties, and complaints regarding the handling of retained personal data. If you have any questions, please contact the customer service desk below.

Sarutahiko Coffee Co., Ltd. Customer Service Desk Online Shop: onlineshop@sarutahiko.jp
Official app: app@sarutahiko.co

10.Changes to privacy policy

When we make changes to the personal information we collect, the purpose of use, or any other changes to our privacy policy, we will announce the changes to this page.